/ARCHITECTURE/newswire -- COMO, CO, ITALY -- SATURDAY, 07 JUNE 2025, 12:44 UTC+1
HIGH RESOLUTION IMAGE AVAILABLE
CHINA -- /ARCHITECTURE/newswire -- Jul 18, 2022
TIGER PAN unveils the new Luckin 2.0 series, inspired by diverse coffee bean origins, featuring vibrant illustrations and youthful appeal.
FOR IMMEDIATE RELEASE
TIGER PAN introduces the Luckin 2.0 series, drawing inspiration from various coffee bean origins to create a unique and vibrant packaging experience. The packaging showcases illustrations of the origins of Africa, Yun Nan China, and more, depicting local flora and fauna to evoke an eco-friendly ambiance for consumers. The series comprises 5 distinct color schemes, ensuring eye-catching appeal on display shelves.
The strength of the design lies in its use of first-generation coffee bean boxes to create the new packages. Each box features detailed illustrations and simplified information, catering to the predominantly young consumer base with a direct and professional layout. The result is a visually striking and youthful collection of 5 new coffee packages.
Realized through four-color printing, matte black logo hot stamping, and matte silver labeling, the Luckin 2.0 series stands out with its strong colors, setting it apart from the previous 1.0 series. The use of vibrant colors effectively distinguishes between individual products and enhances the overall series' atmosphere.
-END-
Join our community of leading journalists and gain immediate access to premium content, in-depth design insights, and exclusive interviews and press releases.
Create Your Journalist Account