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/ARCHITECTURE/newswire -- COMO, CO, ITALY -- FRIDAY, 22 NOVEMBER 2024, 12:07 UTC+1

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Fantasy Factory: A Multifunctional Retail Store Designed by SIG Design

CHINA -- /ARCHITECTURE/newswire -- Oct 08, 2021

SIG Design unveils the innovative Fantasy Factory, a retail store project located in Shenzhen, China, completed in November 2019.

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Fantasy Factory: Redefining Retail Experience

SIG Design introduces the Fantasy Factory, a groundbreaking retail store project that redefines the traditional shopping experience. Inspired by the concept of a factory, the space was meticulously planned to resemble a market, catering to a large flow of people and rich product categories. The design integrates on-site baking, tea, retail, IP gifts, and bar sectors, offering a multi-functional space for baking, leisure, tasting, and experiential activities.

The project, covering an area of 1100m², is a testament to SIG Design's commitment to innovation and comprehensive design solutions. The color scheme of the store draws inspiration from the mesmerizing color changes of the sky, symbolizing the passage of time and creating a dynamic ambiance for visitors.

With a focus on customer engagement, the design incorporates multi-dimensional interactive devices, emphasizing the relationship between customers and the space. The Fantasy Factory project represents a fusion of creativity, functionality, and immersive retail experiences, setting a new standard in the industry.

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SIG Design PRHow English/ENG Agency  Interior
Last Updated: 2023-11-11 14:46:09
Fantasy Factory: Redefining Retail Experience
Image related to "Fantasy Factory: A Multifunctional Retail Store Designed by SIG Design". This visual representation highlights aspects of the press release, including its context and significance in China.
Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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